Brandi: 00:00 Do you have an online business and are you ready to grow your email list,
your sales and your client roster in 2019 if that's you, stick around because I'm going
to share the five digital marketing trends for 2019 that you should be using in order
to grow, grow, and grow Brandi: 00:26 for the best
Brandi: 00:27 digital marketing and online business advice.
Go on and subscribe below.
Hit the bell and you'll be notified every Tuesday and Thursday when I bring you a new,
a brand new episode of the Brandi and Co Show.
If you're ready to take your digital marketing strategies to the next level in 2019, these
are the five trends you're going to want to focus on to take it up a notch.
By the end of this video, you are going to know what strategies to implement in your
online business and I know they're going to work because I've been using them with my
clients and they are killing it.
Brandi: 01:10 Okay, so digital marketing trend one, this is video is king.
Video is everything.
Clearly we're on video right now, but every social media platform, once video, people
want video.
You have youtube, you have facebook lives, you have instagram lives, you have instagram
stories, you have IGTV, twitter is preferring video.
The facebook algorithm prefers video.
Even pinterest is now going to video, so what does that mean for you?
You need video and so there's a ton of ways that you can repurpose your video and use
them across the platforms, but the important thing is you have video.
It doesn't matter if it's done from your iphone or it's super professionally done.
Actually on facebook.
We're seeing better results with people just doing video on their iphone and then using
that as a facebook ad or doing lives and everyone loves how personable instagram lives are,
so don't think you have to have anything fancy.
The important thing is you have video Brandi: 02:22 trend two trend two is all about
you.
It's about being personal.
You need to personalize, personalize, personalize.
That not only means like personalizing each email that goes out with their name, but also
what does that person in light.
So if you have an email list and they're purchasing baby shower things, you don't want to send
them an email about wedding, chances are they've already done that and so you need to personalize
your emails.
You need to personalize your brand and you need to put a face to that brand.
And so some easy ways you can do this is get on IGTV and put your face out there or on
instagram.
If someone had you as a follower, make sure to send them a personalized message back.
I know that may be hard, but if you have a lot of people following you every day, but
believe me, it goes a long, long way.
So in 2019, if you want to grow a true following of loyal customers and a tribe, you need to
be personalizing topics specifically for them.
And you need to be you Brandi: 03:37 Trend 3.
Okay This one is chat bots.
Chat bots are taking over and they've been taking over in a very short time.
So in 2019 you're going to want to tap into chatbots in some way.
And so right now if you've interacted with a chatbot before, go on or a messenger Bot,
they're the same thing go on and put it in the comments chatbot so I can see and we can
all see who's actually interacted with them already.
And so some people are so scared of chatbots because they don't think they're very personalized.
But that's the thing.
They can be very, very personalized.
One of my favorite chatbots is Amy Porterfield's.
Hers makes me feel like it's hard talking to me.
So if you need a good example of a chatbot going and check hers out.
But also chatbots are opened more than email.
So I was just reading a stat that said that chat bots have about an 80 percent open rate
where emails like a good one's 30 percent open rate.
So get on chat bots because it's instant.
You don't have much competition right now.
And I have a feeling that the competition is going go up in 2019.
So jump on it early because there's way less competition with chatbots than there is in
someone's inbox and personalize it.
It doesn't want to sound like a robot and it doesn't have to
Brandi: 05:09 trend four, okay, you may not like me very much for this one, but it's going
to be a pay to play year and so is going to be harder and harder to organically grow your
traffic without some type of paid marketing and so that's facebook, instagram, promoted
pins and so that's pinterest advertising and so you're going to have to probably pay to
play if you want to grow at a higher speed because it is going to get much, much harder
to grow organically on social media this year, and I think we've all been seeing that previous
years and so it's only going get harder and Pinterest is lining up to go public early
2019.
So they're really focusing on promoted and my clients have been getting some amazing
results.
Now all these platforms are not where you should be running them all for everyone.
So where are your clients hanging out?
Brandi: 06:07 Are they on facebook?
Are they on instagram?
Are they on pinterest?
You don't need to necessarily be running ads on all of them, but you do need to be running
ads where your clients are and so one of my clients is having great results with promoted
pins and she's in the food niche and then one of my clients is a local business owner.
He's having amazing results with facebook ads, so knowing where your clients are and
that's where you're promoting and so they can be super, super overwhelming all ads,
so if it's not your thing, hired out, take a course, learn a little bit, but don't think
you have to do it yourself.
There's so many people out there to help you with advertising to keep the costs down.
Also, I've created a facebook ad swipe file guide for creative, so if you need help stopping
that, scroll with your graphics for Facebook ads in the description I have linked it, and
so you can go on and grab that free guide.
There's 28 high converting ads that will stop the scroll every time so you can use those
for inspiration, but you are going to have to pay to play if you want to grow really
fast in 2019.
Brandi: 07:25 Okay.
Trend Five.
Trend five is social listening.
This is going to be so crucial in 2019 when you're deciding what products you are going
to sell, what courses you're going to create, or just what value you're going to add to
your niche, and so it's super important to make sure that you are reading comments that
people leave on social media.
You're going to groups where your clients are or your tribe and reading, what feedback
they're giving and so spending each week time doing this is going to give you more concrete
answers on what people want.
Now, that way you're not wasting time creating content that no one's looking for, but you're
creating content that matters.
That's going convert, and so more and more people are expressing what they want on social
media and they're going to social media to find it.
And so it is so important that you were reading comments that you are paying attention to
what people are looking for so you don't waste your time and you're delivering quality content
that people want.
Brandi: 08:39 So that's your trend.
Five for 2019.
Okay, so now you know the five digital marketing trends for 2019 for your online business.
Now it's time to start implementing them.
Like I said, go on and download my facebook ads swipe files for creatives.
The link is in the description so that will help you get started on your facebook ads.
They can also be used for instagram ads.
And then I want you to leave in the comment which trend you're going to implement first
because remember, you don't have to implement them all but you do want to implement some
things, so go on and posted in the comments right now which trend you're going to implement
or which trend you're most excited about.
Also, don't forget if you liked this video, go ahead and give it a thumbs up so I know
you enjoyed and then hit the subscribe button if you haven't already.
And the bell, so that way every Tuesday and Thursday you will be up to date with the hottest
digital marketing and online business advice.
For more infomation >> Digital Update - New Year's Day Morning - Duration: 1:04. 
For more infomation >> Edición Digital Houston 01/01/19 - Duration: 30:50. 
For more infomation >> Eps "BONGKAR" : Kunci Jadi Pengusaha DIGITAL MARKETING yang SUKSES! Ft Denny Santoso ( Part 1 of 2 ) - Duration: 11:43. 
For more infomation >> COMENTANDO AS TENDÊNCIAS DO MKT DIGITAL 2019 - Duration: 6:01. 
For more infomation >> Выпрямитель волос GA.MA CP1 Nova Digital 4D Therapy Ozone - HB обзор - Duration: 2:03. 
For more infomation >> Выпрямитель волос GA.MA Starlight Digital Tourmaline ION обзор - Duration: 1:22. 
Không có nhận xét nào:
Đăng nhận xét