Thứ Ba, 30 tháng 10, 2018

Auto news on Youtube Oct 30 2018

If you're a business owner, the mere thought of

digital marketing can be a bit overwhelming.

And all the industry terminology only adds to the anxiety.

But what if there was a simple way to take control of

digital marketing and improve your online presence.

Like making it easy for people to find you online

or improving your brand position and appeal

to make sure you're the first choice for customers?

Sounds pretty good, right?

Our platform will find and consolidate all

the metrics and performance analytics for your website.

Translating it into practical and easy to understand data

that gives you the power to make

informed digital marketing decisions.

The free site audit compares your site to

digital marketing best practice.

We show you where the gaps are

and what improvements you should focus on making.

The platform measures your success and

you unlock the achievements that will take your business to the next level.

Sign-up to the platform today and make digital marketing your business.

For more infomation >> Make Digital Marketing Your Business | DigitalMaas - Duration: 1:06.

-------------------------------------------

Edición Digital Houston 10/29/18 - Duration: 32:10.

For more infomation >> Edición Digital Houston 10/29/18 - Duration: 32:10.

-------------------------------------------

1.1 ¿Qué es la sociedad digital? - Duration: 16:40.

For more infomation >> 1.1 ¿Qué es la sociedad digital? - Duration: 16:40.

-------------------------------------------

Digital Story: The Life and Legacy of Gustav Mahler - Duration: 4:12.

Gustav Mahler was born in Bohemia, an old European country belonging to the Austrian

Empire on July 7th, 1860.

Gustav Mahler was born in a town in the southwest corner of the modern Czech Republic and quickly

moved to the nearby town of Jihlava, where Mahler spent much of his early childhood.

The racial tensions were clear, being part of the German-speaking Austrian minority in

a largely Czech population and also being Jewish, placed him as an outsider, giving

insight into his tormented personality.

Growing up, Mahler's father maltreated his mother due to her family's higher social

standing, something that his father resented.

This led to Mahler developing a strong fixation to his mother and being alienated by his father

This provides insight as to where Mahler's obsession with death, nervous tension, and

skepticism in his music might have come from, but It does not explain how he carried himself

to such great heights as both a composer and conductor.

As a child Mahler fell in love with folk songs and military bands, starting his musical development

by transcribing music from each for accordion and piano.

From here, he began to compose works of his own.

At age ten, Mahler debuted as a pianist in his hometown and at 15 was so gifted musically

that he was accepted into the Vienna Conservatory.

After winning prizes as both a pianist and conductor, and receiving his diploma, Mahler

tried to gain recognition as a composer and failed.

As a result, he turned to his conducting prowess for a more secure livelihood.

Over the next 17 years of his life, Mahler rose to the top of his chosen conducting profession,

ultimately landing his job with the Vienna Court Opera at the age of 37.

As a conductor Mahler had gained public acclaim, but his compositions were met with widespread

lack of comprehension from the public.

This problem would persist throughout the entirety of his life.

Each of Mahler's three compositional periods can be generally defined by a symphonic trilogy.

The trio of symphonies that Mahler wrote in his first compositional period were all programmatic,

meaning they were based upon another nonmusical story.

The programs were related to finding meaning in a life ruled by pain, death, and desperation.

Mahler's Symphony No. 1 in D Major for example was written as a largely autobiographical

story of his youth.

In his middle compositional period, we see Mahler reach international recognition as

a conductor, thanks to his tours with the Vienna Court Opera across Europe.

His next symphonies ditch programs, in favor of their own individual musical stories.

At the end of his middle compositional period, Mahler produces Symphony No. 8 in E-Flat Major.

With an orchestra, two full choirs, and eight featured soloists; his symphony becomes the

first continuously orchestral and choral symphony ever composed and earns it the unofficial

title "The Symphony of A Thousand".

In 1907, disaster strikes in Mahler's life.

He was to be diagnosed with a fatal heart disease and was also left to deal with the

sudden and unexpected death of his three year old daughter Maria.

As a result of his health, he was demanded to resign from his position with the Vienna

Court Opera.

Mahler's third and final compositional period began with him taking his conducting abilities

to the United States.

Conducting the Metropolitan Opera House in New York and later the Philharmonic Society

of New York.

The three works to come from this period all dealt with his superstition and the reality

that he must face death.

Jokingly, he once said that he cannot name his ninth symphony "Symphony No. 9" as

he believed in a superstition that a composer's Symphony No. 9 was to be their last.

Ultimately, this came to be true, as his "Symphony No. 10" was to never be finished before

his death on May 18th, 1911.

Mahler's compositional legacy was heralded as the transition from tonality in to atonality

through his chromaticism and his breakaway from traditional harmonies.

For more infomation >> Digital Story: The Life and Legacy of Gustav Mahler - Duration: 4:12.

-------------------------------------------

Children's Health: Digital Eye Strain Prevention - Duration: 1:31.

(upbeat music)

- Children now are growing up utilizing electronics

much more than we did.

Kids are limited in the amount of time

they're able to spend outdoors.

And that may be because it's an unsafe environment,

so they're spending a lot of time, you know, indoors.

Kids are exposed to their telephone,

their television, and their computer.

That can cause stress on the eyes

and therefore it can cause headaches,

and it can affect your ability to learn.

It also can affect sleep.

We know there should be a period of time

before the children go to bed

and that ideally somewhere between

a half an hour and an hour

where we turn all our electronics off.

The American Academy of Pediatrics

actually recommends no television for infants.

Television and computer games

can be beneficial: learn the alphabet, learn the numbers.

Children can actually learn things from

both television and computer games

if they're educational in nature.

So it's important to monitor what your kids are watching,

but also I really would try to limit,

and I think the recommendation is limit total time

and try to limit that to educational,

like public broadcasting, things like that.

- [Announcer] Live Healthy is sponsored by

Grand Strand Health

and provided as a service to you and your family.

For more infomation >> Children's Health: Digital Eye Strain Prevention - Duration: 1:31.

-------------------------------------------

Final Digital Story- Star Spangled Banner - Duration: 2:15.

This familiar image probably brings a few things to mind

like those who fought for our freedom overseas and even sacrificed their lives,

the pledge of allegiance said in elementary, middle and high schools across the nation,

and of course the beloved national anthem at a favorite team's ball game.

But have you stopped the ask yourself how the star spangled banner became the national anthem?

In this digital story, I am going to share some of its past with you.

The anthem's history started several hundred years ago during the War of 1812.

When Americans were once again mad at the British for interfering with their trade.

In 1814, after the British set fire to the original white house,

capital and other important buildings,

the royal navy set its sight on the busy of Baltimore, Maryland.

On September 13th, Baltimore's Fort McHenry withstood 25 hours of British Bombardment.

The next morning a local lawyer, Francis Scott Key saw the flag

being hoisted above the fort, declaring a monumental victory for the United States.

Francis Scott Key himself had been acting as a lawyer in negotiation with the British

and knew the importance of the battle.

When he saw the flag, he was so inspired and relieved that he immediately wrote the lyrics

on the back of a napkin.

Funny enough, the music Key chose to accompany his words was a popular British drinking song.

Although the Star Spangled Banner was completed then, it trailed behind in popularity

while songs like Yankee Doodle remained at the top until the 1860s.

This was during the height of the Civil War and the American flag became a powerful symbol

of patriotism and unity.

Over 100 years after it was written, congress passed a measure stating the Star Spangled Banner as the national anthem.

And Francis Scott Key's emotional words of poetry hastily written on a napkin

would finally get its official title in history.

For more infomation >> Final Digital Story- Star Spangled Banner - Duration: 2:15.

-------------------------------------------

Impressão 3D: o terceiro processo da ortodontia digital - Duration: 6:11.

For more infomation >> Impressão 3D: o terceiro processo da ortodontia digital - Duration: 6:11.

-------------------------------------------

How to Become a "Loved" Brand | Leading in Digital | Cognizant Belgium - Duration: 1:56.

Being a loved brand is what matters most to be successful for company's overtime.

Being a loved brand means so much more than just having a good product, service or price,

it's about having the best customer relationship.

How do you get the best customer relationship nowadays?

It's about knowing what your client really needs.

As Henry Ford said, we can not just ask our clients what they want.

So here you need deep market insights, and some creative thinking.

So think beyond your core offer, think beyond traditional industry boundaries and think

about customer experience.

The only limitation to this thinking, should be market dynamics, and economic reality.

Is it a nice idea, or will it really strengthen your customer relationship?

Take financial institutions for example.

People in businesses, don't need banks per se.

Today it's much more than just processing and holding your money.

Banks can become so much more relevant and impactful for clients, by leveraging on digital

and data.

We recently completed a strategic assessment for a bank, targeted at their small business

clients.

The objective of this study was to come up with ideas to make it more easy to bank with

them, to become more relevant and to generate additional non-banking revenues.

For an energy company we recently completed work to help them strengthen their customer

relationships.

By defining new products, new services and new experiences to help them go beyond gas

and electricity.

To ensure you build a loved brand and sustainable customer relationships, you will have to do

more than you most often do today, and have customer experience at the heart of your organization.

For more infomation >> How to Become a "Loved" Brand | Leading in Digital | Cognizant Belgium - Duration: 1:56.

-------------------------------------------

Creating Seamless Digital Patient Flow - Duration: 4:46.

Hi everyone, how are you going? Karen Finnin here. Look I just wanted to pop in today

and have a chat to you about patient flow in digital practice. This is

something that I've given heaps of thought to and I give on going thought to

with Online.Physio and that is 'What is the digital journey that the patient

goes on through the consultation process?' Now at the start this was really very

simple and a touch messy where I'd email back and forth, organize a time, jump on a

Skype call and then email a bit back and forth afterwards. That was sort of the

patient journey - they'd be backing and forthing, but over time I knew this had to

become more streamlined to make it more user friendly for the patient. We know

that with the more we do digitally these days the less friction we want when we

do things. If there's any stumbling blocks along the way patients are less

likely to continue the course and therefore have effective treatment

through an online consultation. So what I did recently was put together an actual

infographic to demonstrate our digital patient flow. Now keep in mind that this

is being built up over time, a number of years now, when you're just starting out

it's obviously much simpler than this just to get off the starting blocks but

what I want you to think about is how can it become more streamlined and

friction-free for the patient. It's really important that they know clearly

what's going to happen next and they're almost spoon fed through the process so

there's no worrying or wondering about when you're going to get back to them or

what happens next. So anyway I thought I'd show you mine and see if that might

give you some ideas of perhaps even a graphical representation that you can

create so that you're really clear on the digital flow that your patient takes

through your consultation experience, and therefore any ways that you can

streamline it and make it more friction-free for your patients. So let's

have a bit of a look. All right so this is our in-house graphical representation

of the journey that our patient takes through the consultation process. So

basically the first thing that happens on our website is that they select the

consultation type. As soon as they click on that button, they're presented with

their subjective assessment form. It's an intuitive form that leads them through a

series of questions and goes down certain pathways depending

what their answers are. As soon as they submit that form there's an automated

email that gets sent to them to confirm that the form has been received. Now from

this point there's a manual step here Once we've received a notification of the

consultation and assign it to a Physio that Physio will personally send that

that patient an email introducing themselves and asking any

extra questions that they may have generated from the subjective assessment

form. From that point the patient receives a link to complete the

simple objective tests, just a preliminary screening, and they'll be fed

through that form. At the bottom of that form is a link where they click to

schedule their video call. So we've collected a certain amount of

information before that occurs. Now automatically they then of course

receive a reminder for the video call and at the designated time the patient

attends that video call. Now from there we've got a templated report and that's

compiled into a summary for them and sent through to them with an action plan.

So that is sent through and then they receive their rehabilitation plan

through the app that we use, the exercise prescription app, from this point forward

the patient and the Physio continue to communicate and that is via secure

messaging within the exercise prescription app. That happens until such

time as the patient's access period has ended. So obviously we're very

flexible to make changes to this system if required but it's really important to

have this clear template of the process that the patient goes through. So there

you have it. I hope that's been interesting for you. I think it's really

good to have a written down patient flow so that from the patient's perspective

you're very aware of all the steps that occur in that process. From there you can

then have a look and see what of these steps or connections between steps can

become automated or automated triggers and what are the steps that need to

happen manually and are their triggers or reminders in place to ensure that

they get done. The more efficient the system is the better the experience

for your patient, but also the more time-efficient it is for you as well.

Alright guys, I hope you've enjoyed that discussion on patient flow in digital

practice. I look forward to catching you next time. Bye

For more infomation >> Creating Seamless Digital Patient Flow - Duration: 4:46.

-------------------------------------------

UK finally takes on arrogant tech giants with digital services tax Nils Pratley UK news - Duration: 2:15.

UK finally takes on arrogant tech giants with digital services tax Nils Pratley UK news

Budget levy on giants such as Facebook, Google and Amazon could go further – but it's a start

Budget levy on giants such as Facebook, Google and Amazon could go further – but it's a start

The technology titans will not be trembling in fear. The sum of £400m that Philip Hammond says will be raised annually via his new digital services tax is a relative trifle. Even if the tax is concentrated among a small group of global companies, which seems to be the chancellor's plan, the likes of Amazon, eBay, Facebook and Google can afford to pay. One suspects their enthusiasm for investing in the UK will not be affected one jot.

But the firms will be irritated by the UK's go-it-alone approach. Hammond, assuming his plans are not watered down, will have demonstrated that countries do not have to wait for international agreement on how tax rules should be updated for the digital age. New taxes can be invented unilaterally, in this case a 2% charge on the UK revenues of "specific digital business models", meaning search engines, social media platforms and online marketplaces.

Hammond, after muttering vaguely for ages, deserves credit for finally taking the plunge. The EU's equivalent proposal for a 3% tax on revenues is currently bogged down in internal bickering and worries about a backlash from the US since most of the affected companies will be American. If the chancellor get his way, the UK's digital services tax will be up and running from 2020.

The moral case for addressing the undertaxation of big tech is overwhelming. It was demonstrated most recently by Facebook. A UK corporation tax bill of £15.8m was "correct" in the sense that equated to the roughly the right figure on declared UK profits of £62m. But the unexplained element in the accounts was the low level of UK profits. On revenues of £1.27bn, the UK profit margin was just 4.9% versus that 50% that Facebook, as a whole, achieved globally last year.

One would expect a difference of some size, but the vast chasm at Facebook suggested the group's internal trading arrangements are designed to depress profits in the UK. The process will be entirely legal, but a UK chancellor cannot simply ignore the loss of revenue from activity that plainly derives from UK users.

The companies cannot complain in good faith. Their executives usually bleat that they play by the tax rules as they find them, and that if politicians want a different system they should change the law. Now a UK chancellor is proposing exactly such a reform. Taxing revenues, rather than profits, breaks new ground, but the tech giants have brought this approach on themselves with their arrogance and lack of transparency of where profits are truly created.

Hammond, at first glance, seems to be alert to the danger that intervention could kill investment in the UK's broader digital economy. The digital services tax is clearly aimed only at large companies – those with global revenues of £500m-plus from "in-scope business models". There is a "safe harbour" get-out for firms that genuinely have very low profit margins. And the Treasury says it is "not a tax on online sales of goods", presumably because the cost would just be passed to consumers. Instead, revenues from intermediating sales are the chancellor's target.

Those principles still have to be turned into a workable policy that can withstand a real-world encounter with the tech firms' tax-planning departments. And, to repeat: £400m is probably a long way short of being a "fair" tax on the profits created in the UK. But at least Hammond has made a start.

Before you post, we'd like to thank you for joining the debate - we're glad you've chosen to participate and we value your opinions and experiences.

Please choose your username under which you would like all your comments to show up. You can only set your username once.

Please keep your posts respectful and abide by the community guidelines - and if you spot a comment you think doesn't adhere to the guidelines, please use the 'Report' link next to it to let us know.

Please preview your comment below and click 'post' when you're happy with it.

For more infomation >> UK finally takes on arrogant tech giants with digital services tax Nils Pratley UK news - Duration: 2:15.

-------------------------------------------

Digital Story - Duration: 2:37.

Math is one of those subjects not many people particularly like many times this

means there are a lot of openings for teachers in the subject personally I

found that the teacher can impact the experience and favorability of math a

lot if you have a teacher who doesn't care or isn't the best teacher or just

doesn't teach it in a way you understand many times you're not going to enjoy it

however whether you like it or not math's gonna be with you your entire

life leading into education I had many things pushing me one of those being

Kansas 4h I was a member of this organization for thirteen years the last

five of which I was a camp counselor for fifth and sixth graders now being a camp

counselor is great and all but it also had its downturns that wanted to push me

away but I had enough people pushing me and telling me that was doing such a

good job that it made me realize what I wanted to do senior sports also showed

me big thing that came with being a teacher educators also need to be good

leaders I had three main opportunities to show

this during high school throughout football basketball and track each having

their own challenges football I was one of only five seniors and with us

losing only two games that showed our leadership with the team basketball

being the only senior I had everybody looking towards me for advice track

being the lone male senior every mental athlete came to me for needing help

being one of the most experienced on the team means I had to teach each of the

younger teammates what to do teaching duh but why math I mean come on math is

one of those things that's always came very easy to me and being from a small

town small town plus math equals a very easy mental math this comes from

most people think of counting cows and thinking of wrench sizes but that's not

all that matters math helps us shape the world and being a math educator that

allows me to help make the next generation to change the world for the

better

For more infomation >> Digital Story - Duration: 2:37.

-------------------------------------------

NIT NAT digital segment 10/26/2018 - Duration: 0:16.

For more infomation >> NIT NAT digital segment 10/26/2018 - Duration: 0:16.

-------------------------------------------

Digital stamp tutorial. How to insert and prepare digital stamps for printing in Pages software. - Duration: 6:46.

For more infomation >> Digital stamp tutorial. How to insert and prepare digital stamps for printing in Pages software. - Duration: 6:46.

-------------------------------------------

FCL Monday October 29th Understanding Digital Activism - Duration: 4:04.

For more infomation >> FCL Monday October 29th Understanding Digital Activism - Duration: 4:04.

-------------------------------------------

Digital Style Guide - Duration: 1:01.

We all know that style guides are vital to maintaining a cohesive real estate

brand image. However as technology advances and video

becomes the new norm, traditional style guides are

no longer sufficient to maintain a consistent brand image.

Your agency may have a comprehensive style guide, but this can still be left open to

interpretation when it comes to digital use

- such as property videos and market update videos.

Inconsistent digital marketing can lead to assumptions about inconsistent service from

those in your marketplace.

This can be avoided by implementing digital parameters for your style guide, including

items such as lower thirds, how text appears on screen, the size of logos and the style

of statistics. It is also important to think about the backing

music as it can determine the tone of the video.

To really get the most out of digital parameters for your style guide, I recommend presenting

them in video format to ensure there is no room for interpretation,

keeping your brand consistent across all platforms.

For more infomation >> Digital Style Guide - Duration: 1:01.

-------------------------------------------

Business Outcomes Driven By IoT Data / Retail Industry / Digital Transformation / Mnubo - Duration: 4:21.

Smart equipment data, when integrated with advanced IoT analytics solutions, is

transforming the retail space; enabling companies to create new business models,

drive revenue growth, achieve operational efficiencies, and increase customer

engagement. A connected commercial fridge tracks the inventory and internal

temperature to ensure optimal conditions. Equipped with sensors, it measures

temperature, humidity, number of products per shelf, compressor information, and GPS

location. The data generated by these sensors empowers manufacturers with many

IoT-driven use cases: reduce the number of fridges disappearing without

permission, anticipate diagnostic issues and reduce downtime, forecast sales with

usage and consumption data, and use data from multiple sources to deliver a

personalized experience. Fridges are strategically placed to maximize

exposure and drive sales. But once installed, there is no system in place to

track their whereabouts if moved. SmartObjects tracks the assets' status and

location, allowing the manufacturer to flag assets with impending faults, as

well as identify missing or misplaced assets. This map highlights distribution

of registered fridges, this one highlights the distribution of fridges

sending events. The table allows us to identify the fridges that are sending

events from a location that is different from where it was registered, leading to

operational efficiencies and reduced number of lost or stolen assets.

Commercial fridges typically follow a calendar-based maintenance schedule,

however fridges with unanticipated issues risk contaminating products

and/or providing a bad customer experience. SmartObjects leverages

real-time and historical data to predict when assets will require maintenance,

moving from calendar base to predictive maintenance. The service dashboard

considers multiple factors and sorts stores by asset health score, leading to

operational efficiencies and a reduction in downtime.

Typically, beer is sold to retailers on a calendar basis or as a reaction to a

purchase order, but not based on consumption. In addition to consumption

there are multiple factors that influence sales: holidays, sports events,

weather... By failing to consider these, stores risk running out of beer.

SmartObjects considers multiple factors to proactively forecast sales for the next

period. The marketing dashboard sorts stores by predictive replenishment,

flagging the stores that will run out of beer in the next two days. This leads to

increase profitability for the beer company and the store, as well as an

optimized supply chain. Throughout the customer journey,

there are many touch points to influence the purchase decision. 70% of consumers

choose their beer at time of purchase. However, point of purchase remains a

challenging conversion point. Mnubo scores users based on consumption

and engagement. The marketing dashboard filters users with engagement scores

between 0.6 and 1. The brand can then suggest personalized coupons and

discounts when consumers are in front of the fridge. This leads to new revenue

growth opportunities, as well as sales opportunities. IoT data has the potential

to create new revenue streams. For example, dynamic pricing. Research

demonstrates that sales are higher when a product is placed on the middle shelf

compared to the top or bottom, but it is challenging to measure shelf value when

relying strictly on sales data and failing to consider location and the

fact that no two stores are identical. Dynamic pricing models enable the brand

to charge for shelf space depending on location and aisle. Asset management,

predictive maintenance, proactive replenishment and personalized marketing

are transforming the retail space from product to customer centric.

Mnubo SmartObject solution empowers brands with real-time visibility over the connected

install base.

For more infomation >> Business Outcomes Driven By IoT Data / Retail Industry / Digital Transformation / Mnubo - Duration: 4:21.

-------------------------------------------

First fully digital pathology laboratory for routine cancer diagnosis in Leeds - Duration: 2:21.

doctors in Leeds say they've reached a major technological milestone which

could eventually lead to patients receiving a quicker and more accurate

cancer diagnosis. Every single glass slide containing tissue sample is now

been digitally scanned which means pathologists can use computers to make a

diagnosis rather than a traditional microscope. Our health correspondent

Jamie Coulson reports.

this is an area of breast tissue and areas like this

would give us cause for concern

Seven months ago Chris Ray was given the

devastating news she had breast cancer today the 56 year old is back at the

Leeds Cancer Centre to see how modern technology could one day provide

patients like her with a faster more accurate diagnosis. For her the wait

between tissue samples being taken and getting her results was unbearable.

It would have been about 10 or 11 days before I got the diagnosis and during

that time you just fill your head with absolute rubbish and then once you get

the diagnosis you can focus your thoughts a lot more, but those 10 or 11

days were really quite traumatic.

Historically when tissue samples are

taken they're turned into glass slides which are then used by doctors to make a

diagnosis using a microscope, but these are difficult to store difficult to

transport and difficult to share in case you want a second opinion

so now every single glass slide here in Leeds is being digitized which overcomes

those problems but also unlocks the potential in the future of using

technology to help with a diagnosis.

Every day in Leeds more than a thousand

glass slides are created and now each one is being digitized using a process

that's been rigorously tested. Each image has a file size about 300 times that of

the average photo taken on a smartphone.

Over the next five to ten years we will

see every hospital in the world adopting this technology to replace the

conventional microscope, so for us this is an important milestone to show that

you can do full digitization of a busy NHS laboratory and that you can do it

safely.

For patients that could also mean

quicker results at a worrying time.

Jamie Coulson BBC Look North

Không có nhận xét nào:

Đăng nhận xét