Auto news on Youtube Sep 2 2017

User interaction, brand integration

and ease of purchasing all in one place:

the new Joann Fabrics app?

-[♪♪, Swoosh]

Hi, I'm Matthew McGrorty,

the videographer and podcaster at Commexis.

the videographer and podcaster at Commexis. When you think of companies with great apps, Joann Fabrics,

When you think of companies with great apps, Joann Fabrics,

now just JOANN, probably isn't the first on your list.

But with their new digital marketing campaign,

the crafting supply company has built something

that every business can learn from.

[Audio from clip] -We make and mend things

with our hands. And sometimes, those things mend us.

We know that busiy hands can lift heavy hearts.

- The app itself is exactly what you'd expect, but

the exceptional part is allowing users to create and share

their own photo and video tutorials, all within the app.

Make a list of the materials, take clips, pictures,

add captions and add music to your video, and more.

Here's a short tutorial I made on making a paper airplane

all within the JOANN app.

-[♪ Acoustic guitar fades up ♪]

-Encouraging users to share their creations is a great way

to keep them in-ap, and interacting with your brand.

But the real magic comes with the potential buying power

that the JOANN app has.

See a project you like? Look at the materials list

and add the items you need to the shopping cart with a touch.

It's that easy.

What JOANN has done here is breakdown its business model

into its absolute base elements. And then find easy, convinient

ways for its users to interact both with the brand,

and with eachother.

You should look for ways you can break down your business

into its simplest form, and then interesting interactions that

you and your clients can have together.

I'm Matthew McGrorty, and all it takes is a little thought

to craft some real magic.

[Swoosh]

For more infomation >> Digital Trends: Giving The Tools to the Users! - Duration: 2:21.

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Storage Travelling with the Speed of Memory' Powered by Western Digital - Duration: 1:02.

Our customers are wrestling with how do they accelerate their business in the context of

the different types of data sets.

We obviously see big data in the environment, we're now starting to see the emergence

of fast data, and one of the challenges that customers have is, how do they harness the

data that's there in their enterprise and how do they make the most out of their big

data, while helping accelerate their business.

Over the last five years application infrastructure in the data center has been going through

a tremendous change.

What that's causing is a change in storage infrastructures and computer infrastructures.

In the context of storage systems, we have seen the evolution of flash, and flash is

delivering a great deal of performance combined with the economics of data protection and

disaster recovery and data reduction, we're able to deliver new technologies and infrastructure

for these applications.

For more infomation >> Storage Travelling with the Speed of Memory' Powered by Western Digital - Duration: 1:02.

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Digital Dash: 9/1/17 - Duration: 0:47.

For more infomation >> Digital Dash: 9/1/17 - Duration: 0:47.

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Build the Winner - Data Center Networks with Mellanox Technology and Western Digital - Duration: 0:52.

The main thing that the data center needs to do is to offload as much as it can, the

tasks, for running on the CPU itself, to the subsystems.

If you're running too much on the CPU and not taking advantage of the fast performance

that the storage enables today, then the overall performance of the solution is really low.

And so Western Digital provides the flash, which is providing faster bandwidth and lower

latency, and together with Mellanox networking technology, high performance network technology,

we can provide and deploy faster and more efficient deployments in the industry that

the customers are looking to have today.