welcome welcome welcome welcome to the morning talk show start your day with Ms. would miss
Ileane grab yourself a cup of java sit back relax and enjoy the stream thank
you so much for joining me today my name is Ileane Smith and I'm your digital
media tour guide and today I'm going to tour you through the latest digital
media news and happenings for August 2018 so thank you so much for joining me
and let's start to diving into the news if you're following me on Facebook or on
Instagram or even Twitter you'll know that I attended the largest event for
podcasters podcast movement first let me give a shout out to Jared Easley gary
leland and dan franks for putting on such a fantastic event and for bringing
it to my very own hometown Philadelphia the City of Brotherly Love and sisterly
effectiveness and shout out to Blondell Reynolds brown the Councilwoman for that
little tagline so let's get into some of the news that came out during podcast
movement so the first thing I want to talk about is because I know you guys
are getting a lot of the breakdowns and the news on what happened during podcast
movement so my take is going to be a little different because you know we all
have our own perspectives on this so for me I was very
keen to find out what was going to be said at the anchor because anchor did a
presentation Mike Mignamo from anchor did a presentation and some people
thought that it was not that great but for me
it was totally awesome because I really wanted to know about the mindset behind
anchor and I wanted to hear it from the founder and my friend Ant Capone
speaking of anchor Ant Capone is in the house one of the most prolific
podcasters on anchor and so I'm so glad that I was able to meet him there and
that he's able to join on the stream because the anchor news is coming up
first well one of the things that happened was anchor announced that they
are having a what they're calling the anchor podcast lab and let's see if we
can bring that up really quickly ah let's see I'm just bringing it up on my
phone this is a physical location in New York City at the anchor headquarters
where you can go and record your podcast it's you know 100% free now for all
those other podcast hosts or people that have been around in the podcasting space
for a very long time this is my first time seeing a studio being offered for
free and as you know anchor is a free podcast host and some may worry or
concern about that but I say get in there especially if you're in a New York
City area get in there and get your podcasts recorded and get started
you can always expand your reach and expand your podcasting savvy later on
because anchors really for the everyday podcaster is maybe for someone who's
just at the entry level and I of how Michael was so inspirational and
he was not talking about what all the other people are talking about how to
grow your show how to promote your show how to make a show show bit sometimes
you just want to have a show that's for a specific group and like for example
with myself I like to have a podcast for my patrons on patreon
now patreon gives me the facility to do that in terms of uploading but I could
use the app on anchor to record that show so it's not always about building a
show and goodness knows I've been into podcasting space since 2009 I think I've
heard every tip and trick in the book when it comes to growing your show and
if you're still interested in that just check out some of my past videos so it
was a refreshing breath of fresh air for me to hear from Mike about how it
doesn't have to be always a big show it could be a small show it could be just
for your friends your family or just it could be a big show as well because
anchor distributes your podcast on multiple platforms without you needing
to worry about logging into this one and logging into that one is setting up an
account I'm already on several platforms
including spotify and google podcasts and so we've got more news about google
podcasts coming in one minute because i want to tell you one more thing about
anchor before we move on to the next topic the other thing that i was so glad
that i was in the room when michael announced actually it came in during the
QA someone asked my friend Karen asked a question Karen kyoka and I'll try to get
her podcast link and put that in the description here for this video and she
asked was anchor planning on having their own podcasts so that they could
communicate to users and anybody else who's concerned about using the platform
and Mike said yes they will be docked meaning their journey he and his
co-founder near have already recorded a few episodes were a soon-to-be-released
podcast where they're going to be talking about being cofounders of a
start-up and all of ups and downs that come along with that and I think it's
okay for me to say it's gonna be called co-founders now I don't know if he's got
to change that name or not cuz I don't know if somebody else has already taken
that we shall see so nithya is so good to have you here my
dear thank you so much what a lovely young lady you are and if let's move on
to the next topic Oh before we do that I must admit that I did take the stage at
podcast movement and I know a lot of people didn't realize that I had taken
the stage there and let me just share that with you really quickly if I can
get that going here I think I have to do it this way yes so you can see me here
on the stage and I just loved that stage that they had set up and I mean this
little Fisk around the microphone it really popped out I mean it was
three-dimensional you can tell there and just in case you were wondering no I did
not speak at the event I just took the stage we're like it's too early for you
to be in here I was like oh just taking some selfies so I had a lot of fun with
that and I didn't even submit a presentation and I knew that I really
wanted to just be able to relax and just do it pop in and out and do whatever I
wanted to do during this conference and so I have recapped the conference as I
said a recap the conference on my Facebook page I've done I did a 10-day
countdown to podcast movement over on Facebook and I went live every morning
of the conference and also over on Instagram if you're not following me on
Instagram would you because I just have fun on my Instagram account I'm not
pushing anything I just want to talk to you guys have fun with you and tell you
what I'm what I'm up to it's not always as interesting as it was
last week but I try to make it fun even if it's not all that exciting okay so
let's move on to the next thing that happened here all right okay I'm gonna
move around a little bit I'm gonna I started talking about Google podcasts so
let's go into that so Google podcasts gave us what's called a tool kit a tool
kit and it's really just basically a fact sheet about Google podcasts now if
you guys don't know about Google podcasts are mine's got a little beat up
from you know being in my bag during the conference and this was one of the
things they stuck in all of our bags and we can I'm also gonna share with you in
a minute a link where you can go and find out all this information and Google
podcasts why is this so important if you're a podcaster you may notice that a
lot of times things related to podcasting are very Apple podcast
centric they're centered around iPhone users and so forth and there's not
really a dedicated app on your Android phone for podcasts well now there is
it's Google podcasts it doesn't come pre-installed with your Android phone
yet but what they did was they what - they have this goal to double the
podcast consumption okay now let's just clarify something really quickly the
beauty of is that you can create your podcast
there alright they give you recording tools this google podcast is a way for
people to find your podcast in Google search okay so that that's really
important that they find it in Google search because as we know goal was the
number one search engine let's face it I mean you know there's other search
engines out there but you really want your show to be found on Google right so
once people find your show as long as you have the valid RSS feed they can
play it right there in the search results and they can subscribe to it
right there in the search results and Zach who is the head of google podcasts
he has put up put together this cheat sheet and I just held it up but I'm also
going to share the link with you and he actually tweeted this out so I will show
this right now and so you and let you know what his Twitter handle is that's
probably the quickest way to get to it okay and it's Zach Zach Reno we would
Dean which is why you don't hear me say his name too often cuz I'm not sure I'm
pronouncing it correctly but if you go to at Zach our W on Twitter scroll down
just a bit and you'll see this document here that tells you how to generate a
pack google podcast link for your feed link users to your website and my friend
Gord has just come in and said hi hey Gord how are you thank you for joining
okay so you also can if you have feedback about google podcasts you can
also tweet Zach because that is very keen to get our feedback one the Google
podcast so yay for podcasters it is so amazing
how podcasting has really gone into the mainstream and it's just incredible and
I'm just so glad that I've been podcasting for so long that I know a lot
of these folks my friend Dave Jackson was inducted into the podcasting Hall of
Fame that's Dave Jackson from the school of podcasting dot-com and I highly
recommend that for anyone who wants to you know you've had a taste of
podcasting or if you want to really be super professional with your show then
you want to get in touch with Dave Jackson but no pressure it's okay to be
casual with your show your show can still blow up explode and reach the
audience that you want it to reach does not have to be award-winning like Dave
Jackson okay you know I I just look at myself like I said been podcasting for a
very long time but I've always had a very niche audience and when I started
on anchor I found a whole nother group of people that were interested and my
content and I always say I'm a digital media tour guide right so I'm not just
talking about marketing it's just the use of digital media and how powerful it
could be for you to spread your message for you to make an impact on others and
also to improve your life yourself personal development okay I can't see
that dock on Zach's Twitter can you share a link please all right I sure
will okay thanks for letting me know that all
right hopefully that link will come through a five because I just entered it
in ECAM all right let's see if we get the date of it if
you go back to July the 23rd you can find it that way as well if anybody else
is looking for it okay all right so now let's move on to the next topic here
we're gonna cover and thanks again Gord appreciate you so much for letting me
know that Oh more about Google podcast before I got talked about the toolkit
they also have given us a way to download the app but of course only if
you're an Android so let me just show that there's a Google podcast app I'll
have links for all this in the description after the video because if
you know if you're not one Android that's not gonna do you any good right
now okay so but I predict that it won't be long maybe even toward the end of the
year that that google podcast app is gonna be available inside of iOS that's
just my prediction nobody said that that podcast movement not that I know of
anyway alright next from Google podcast news is
the tool to generate your link now this is important if you're not on anchor you
may not know if your podcast is in Google podcasts or if you have the
relevant code in search results so here is what this will look like it's just a
really a boring bland looking page but what you need to do is enter your
podcast RSS feed now remember if you're an anchor you don't have to worry it's
all done for you and also here is to search to see what your show will find
out will look like and I had the opportunity to because I was meeting so
many people right I wasn't just connecting with all my old podcasting
pals I met a bunch of folks in fact shout out to young lady that I met the
very first day her name is Melanie and she is the podcast didn't launch yet but
she's the preacher so she teaches math she's a
stem teacher in our high schools here in Philadelphia and she's also a preacher
so it was a delight to meet her and she actually rescued me one day because the
very first day of podcast movement my car got stuck in a little bit of a
barricade because we had a visit from one of our high ranking officials I'm
not even gonna say their name but they blocked off the streets because of
security and that was where my car was parked and luckily I just so happened to
have been pounding around with Melanie all day so big shout out to Melanie
because she actually gave me a lift home so whoa that was good City of Brotherly
Love and sisterly effectiveness I told y'all that already didn't happen all
right so now let's move away from the podcasting news because I want to move
into this one is gonna be really quick I just want to talk about Facebook just
real quick don't turn off don't go away Facebook has launched watch party and I
don't even really have a link for this but I just and actually YouTube launched
something similar and I don't know that it's making that many waves we used to
use a site called rabbit for that and it's kind of like you tell all of your
followers hey at 6 o'clock I'm just picking a
random time right I'm gonna be not live but I have this video special video and
I want us all to watch together I'm gonna be in the chat okay my videos not
gonna be live it's a pre-recorded video I kind of see this working more for big
brands than I do for creators like you and I but I would
love to be proved wrong we shall see a lot of other platforms have this feature
I heard in fact we're going to segue into our next piece which is twitch
twitch has already had this premiers they call it twitch but it's the same as
watch party I don't personally see that much buzz about it over on Twitch I
don't mean just from my channel I mean for all the Twitter's that I'm following
even some of the ones that are you know very well known over there on Twitch I
don't see them using that feature that much or maybe I'm just hanging out in
the wrong communities over there but I would love to know as a matter of fact
I'll do a little poll here on YouTube tell me if you think that you will be
hosting a watch party because I know most of your content creators will you
be hosting a watch party on Facebook a Facebook watch party yes or no and I'll
have the link to that poll right over here somewhere okay I'd love to hear
what you think about it and you know you can also leave a comment on this video
to let me know if you think it's a good idea or not so let's segue over into
twitch and what twitch is doing I think it's absolutely fantastic you know even
though I am someone who loves to do tutorials and teach people how to use
these platforms I also love it when these platforms step up to the plate
themselves and twitch has done this and created a creator camp twitch creator
camp do what you do best even better and here was the announcement over on Twitch
and in fact was probably more impactful is for me to link over here to the
Creator camp and it takes you through learning the basics and let me just make
this window a little wider so you can see a little bit more of it okay
your personal branding you know it's twitch 101
all these different tutorials here on your path to partnership so now let me
take it a step back for a second for those of you don't know on twitch you
have different levels of achievement okay when you first start off on Twitch
you would just be a streamer alright because twitch is primarily
live-streaming you can as I said earlier upload a pre-recorded video but you're
not gonna get much traction especially when you're first starting off you want
to go live the more you go live the more traction you're going to get and that's
how you make achievements on Twitch because once you've streamed for a
certain amount of hours and a certain amount of days and you get a certain
amount of folks following you then you can become an affiliate now this is what
house which is different than YouTube this is when you can monetize you can
monetize and the barrier to entry is low compared to YouTube because on YouTube
you have to have a thousand subscribers but on Twitch you only need 50 followers
but like I said you have to have so many hours of streaming and you have to have
continuous at least three people watching your streams so it's a totally
different set of guidelines and requirements to get into the affiliate
program and the affiliate will let you get bits people can subscribe to your
channel or subscribes subscriptions cost five dollars a month or there's other
tiers as well but just really quickly the next level that's more like the
YouTube Partner Program is called a twitch partner all of those details
rather than me going into them all you can learn now on the twitch creator camp
and I'm so glad they put that together I learned all this stuff the hard way but
even I'm sure there's a ton more stuff that I need to learn in this creator
camp and you guys let me know if you have any questions about the twitch
creator camp because I will definitely try my best to follow along with the
camp and keep you guys up to date when I'm sure they're going to be making
updates to the platform because one of the things you know that all of these
networks are clamoring for our content guys yeah believe it or not we are
commodity hey Patricia a Marie is in the house okay so we as content creators are
a hot commodity and all of these platforms are clamoring for our
attention so they want to do things to make creators happy because we're the
ones who bring in the traffic to their platforms so remember that don't ever
forget your value always know that the creator's want you so since patricia
amery is here and beauty bubble is here hey there patricia from durham skywriter
and the beauty bubble and here on youtube she is beauty bubble hey hey hey
and just to do a quick recap i'll just tell you guys what I've already talked
about I already talked about anchor and anchors creator lab where you can go in
and record your podcast in a professional studio or professional
equipment for free if you're in a New York City area and then I also talked
about anchor launching their own podcast the two co-founders of anchor near and
michael i talked about google podcasts and i talked about twitch creator camp i
also briefly touched on facebook watch and how I don't mmm I don't have much
promise I don't see much promise in it but there is a poll that I will leave in
YouTube card for you to tell me if you're using the Facebook watch and what
you think about it okay we're almost
at the end here and so now is the time for us to talk about YouTube oh my gosh
a Yankees is here a long time no see my friend how are you thank you so much for
joining Yankees Yankees outdoor adventures hello so here's the scoop
with the YouTube hashtags oh I think watch party has huge potential good okay
great i I I'm comparing what's going on with twitch premieres and I don't see it
taking off as much as I suspect that twitch wanted it to so personally I'm
not watching a watch party on Facebook because I kind of like watching my
pre-recorded videos on YouTube now YouTube is also introduced premier so
let's segue over into YouTube YouTube has also introduced premieres but as
YouTube has been known to do of late they are only releasing some of these
huge features to people with bigger channels and the wet and excess web
radio hey miss Elaine has just jumped in your thoughts on upcoming anchor
monetization for you I hear that from dr. Dan I you know good question so I'm
going to stop even though I was going to go into YouTube I think this is
important because I didn't mention anchor at the top of the show anchor has
said that their monetization is going to be something that has never been seen
before in podcast so if I were that creative that I could figure out what it
is then I probably would have launched anchor myself I'm not that creative I am
depending on anchor to come through on their promise that is not going to be
just advertising like we hear or we're interrupted on our TVs and on on the web
and you know commercials from the way I understand it it's a completely
different monetization but they did not Michael was not ready to announce what
that monetization is so I can't give you any kind of feedback about what I think
about it cuz it didn't happen yet all I know is it's coming he didn't say when
it's coming I think he said he may have said soon or shortly but you know that's
all relative my soon would be Monday tomorrow but his soon might be before
the end of the year I don't know so it's I just know that I want
Ankur to win and I didn't say this earlier but this reminds me of the
feeling that I had that you know when you have someone who comes into the
space and tries to be innovative and then all of the other folks that are
already in the space a I don't know what they're doing they don't know what
they're talking about because they're trying to make change and maybe they
don't know what they're talking about this has never been done before nobody
knows what they're talking about it's know so let's just hope and pray
that anchor wins because that doesn't mean that it's gonna disrupt the whole
space and everybody's gonna stop running ads that's not gonna happen okay it just
means that it gives people other alternatives look at patreon take
patreon for example now everybody is trying to steal patreon business model
look at snapchat they introduce stories and Facebook literally stole stories
they even admit that they they couldn't buy snapchat so they stole stories from
snapchat okay so let's all hope that anchor can come
up with some other monetization schedule that change can be good but most people
fear it yes they are afraid and hey guess what
quick story glad you said that because that reminded me even miss Eileen is
afraid yes we all of course we all have fears right I intentionally stepped out
of my comfort zone first of all yes no I like to go to bed
early that's why I have the morning talk show with Miss Eileen because I always
get up it way before the crack of dawn I'm usually up at 3 or 4 a.m. and my
comfort zone is underneath my covers here by like 7:00 p.m. right so for me
to go out hang out with some podcasters we went to a studio in a section of the
city that I never go in but I went because I wanted to go out of my comfort
zone I'm telling you guys this I didn't even tell anybody who I went with I
didn't even tell I need to tell my daughter this you guys are getting it
from me we went to sounds like soma studio in a section of the city that I
just like cuz I'm like I say I'm in my little comfort zone I don't get out much
I don't travel around I go from here to West Kashi and come home and I'm happy
if I stop it to Jim I had a good day but sometimes you just gotta go out your
comfort zone and I made some friends and I was one of the few women that went to
this because this was all podcast engineers hosted by my friend Chris
Caron from the podcast engineering school I wanted to stop with the big
dogs okay and I did it so this is why I want anchor to win because they're
stepping out and they're asking podcasters to step out of their comfort
zone and let's hope let's just hope that it sparks this community
and makes some kind of change cuz that's what it's all about right we're not just
podcasting just to hear ourselves talk like for me I'm not just creating
content just to hear myself talk even though obviously I do like hearing
myself talk right no I want to see you guys succeed right I'm giving away free
content I have hundreds of videos here on YouTube hundreds of podcasts I've
been doing daily live streams because I want to see you succeed okay
I enjoy this and I hope that you guys also enjoy my content as well okay and
it's okay for us to agree to disagree like Beauty says she thinks that watch
party has huge potential it may have potential but I don't think it's going
anywhere I could be wrong and that's fine I've
been wrong before and I'm sure I'll be wrong again okay
beauties are saying and guys podcasting is so fun yes it is and I hate that
sometimes people take the fun out of podcast because they're always like grow
your show make it bigger be the expert and your fish sometimes
it's not even about being an expert it's just about expressing yourself it's a
form of self-expression and personal development because you can sit down and
have that conversation with the mic here's my my ATR 2100 by the way and you
can work out some stuff okay you can work out some stuff it you might be in
the room by yourself okay a great story we need to step out of our comfort zone
to experience life in general yes thank you so much Yankees and say
you're an adventurer so I know you feel what I'm talking about
I'm not venturing I would usually like I said I like to stay at my cocoon
but we gotta break out and be that butterfly and bust out of our shell you
never know we might sprout some wings all right so I want podcasting to sprout
some wings and hopefully anchor is going to be one of the first to lead the
charge and I am rooting for them and I don't care who doesn't like it it's a
good thing about podcasting makes you feel empowered you don't have to sit
there and listen to all the big bigwigs right you can have your own thoughts
your own feelings your own opinions and you can voice them as long as you do it
respectfully okay all right so we're gonna ignore the nightbot no we're not
gonna ignore the nightbot in fact we have some more things here that we want
to have posted here I'm using my Elgato stream deck all although rather
awkwardly I will admit
who coming in for landing y'all coming in for landing okay so if anybody wants
to see that Elgato stream deck go to my video from last weekend all right so I
think I oh no I got to get into this YouTube thing YouTube I love you YouTube
but dear YouTube I'm gonna I'm gonna have a mini semi rant about a week and a
half ago you guys came out with a video and you said that we creators are
placing too much attention and we think that tags on YouTube are way more
important than what they actually are okay that was like iOpener for a lot of
people because a lot of people use tags and you know we got all these different
tools that we can go into let's see what Yankee said here
you're awesome keep doing what you're doing thank you for all you do Thank You
Yankee okay so YouTube alright so everybody's
got in line everybody's like alright I'm not gonna worry about tag I'm only gonna
put two three tags oh I might even use tags no more what the heck they're not
even that important and then within the very same week they had a blog post to
tell us about using hashtags what what wait wait wait wait wait wait
YouTube what's the difference between tags and hashtags if a tag is not
important just because we put that little pal sign in front of it that
makes it important so what what what you're trying to say I'm confused and if
they're not that important why are we getting a new feature relevant
tax here we go guys I just you know bear with me cuz I'm a little frustrated I
don't know if you are as well but I find that to be confusing but here's
YouTube's support document about hashtags I'll put that link over here
and the chat for you in case you want to follow along I'm not gonna go into a
word-for-word but use hashtags for video search use hashtags to find videos well
what was wrong with just using tags to find videos where we need to hash tag
for is it just me why is anybody else care about this I don't see y'all saying
anything add hashtags to your videos alright this is important too so let's
go into this hashtags and the title and description will be hyperlinked beauty
bubbles said yeah I mean where are your hashtags my hashtags are in the
description of this video I didn't put them in the title because I know the
conversation may change and so rather than put them in there ahead of time in
this particular video let me just show you let me come back on campus so you
don't see this funky transition between one thing to the next oh yeah you know
sometimes I think when and I need to talk to my friends at he cam live about
this I think I'm having a little problem getting my video description so I'm glad
you mentioned that beauty because I'm just gonna see on the fly if I can
update this description on this video let me see I have it already copied him
and pasted into a a thingy
no info on settings yep it does it does let me do it
hopefully it doesn't in the video okay we shall see all right hang well let me
go back to and see if that those updates took all right it says live now and no
it didn't take my video I mean my update that I made but that's okay I will read
it to you the description of this video okay alright digital media news covering
hashtag podcasting hashtag live-streaming hashtag YouTube including
those are my hashtags podcasting live-streaming and YouTube and then it
says including anchor fm YouTube Facebook Twitter
cast movement and google podcasts okay so when this video is over I will update
the oh I'm not sure why it's not updating right now and like I said I
have to talk to my friends that he can but you know no I'm not complaining
about nothing that goes over he cam live cuz it's in beta this is the software
that I use and I absolutely love it and it's letting me do things like this see
how I just put that little comment there and let's see what Patricia said I like
to use tags with my youtube videos because that means that after the video
is over a bunch of my shows will show up for suggested videos on screen that's
what we've all been told that's what we think and this is what reason why I've
always recommended to buddy and also tools like morning fame who help you
with finding your tags even vid IQ can do that a little but the head of YouTube
search and I forget the guys name so sorry for that said that tags are not as
important as we think they are didn't say they weren't important at all he
said they're not as important as we think they are and then days later they
came out with all the stuff about hashtags and they're showing hashtags
underneath the video like why why can't you just show my tags underneath the
video they started hiding the tags three four years ago because they said people
were you know trying to beat the system I don't want to use the word scam I
don't think the word of a scam but Beauty said I have been using them early
on in the title and recently just in the description there are some branding
opportunities we think with using the hashtags and I'm not complaining about
them with hashtag all I'm saying is why say tags are not important and then make
hashtags important to me that's kind of dumb maybe somebody else doesn't agree
with me because you know hey these people that run YouTube are really smart
but everything starts to blend together if we use your hashtags it's then people
are gonna start losing the same hashtags they use on Instagram cuz you know
Instagram and Twitter are the two hashtag platforms and now you know this
is not the first time YouTube's start talking about hashtags this is not the
first in fact I believe this is the third time they started to
implementation of focusing on hashtags and the previous two didn't do so well
so I'm rooting for YouTube as well even though they are they are the big kahuna
in the room right I love YouTube I've been using this since 2009 so I ain't
mad at them I'm just all I'm saying is ya confusing
me why do I have to use a pound sign in front of my words both the audio and
video are good today Oh Thank You Patricia
yes that was just a demonstration of what can be done with the elgato stream
deck it put that little thing there and then here's another one
the elgato stream deck right over to you guys
if I push that button hard enough that time what would you like your viewers
slash listeners I'm sorry followers slash listeners slash viewers using a
hashtag that helps your content I don't know I don't know what will help my
content yeah if you mean here on YouTube this is my first video that I've done
since they made this announcement so we'll see if any of these videos are
held any of these hashtags that I have podcasting live-streaming and YouTube
are helpful to me I think the YouTube hashtag is not gonna be helpful but I
put that in there and stuff and I started to use the podcast movement
hashtag and I may go in and air and change it to PM 18 which is the podcast
movement hashtag since I did talk about podcast movement and I know if beauty
and Pat were here when I stepped on the stage at podcast movement but here you
go this is when I took the stage of course I didn't speak on the stage I
just took the stage cuz I had opportunity to walk up on the stage and
I was like let me get up here and take some selfies real quick oh yeah oh gosh
so I think there's been some other updates with YouTube and if anybody has
any information about any other updates with YouTube that you want to discuss go
ahead and type that into the comments and what I will do here at this point is
I'm just going to say this has been the digital media news and I would love if
you would subscribe and also connect with me on all the different
social medias for example I keep talking about Instagram because Instagram is one
of my favorites and I've also done lots of tutorials here on YouTube and I'm
just gonna put up this in screen really quickly I'm not gonna end the video
though for those of you who are here live so go ahead and connect with me and
watch some of my previous videos and subscribe to me here on YouTube
if you're not already subscribed and so that's at the 47 minute mark so that's
this where I'm going to and the video when I'm trim it down okay guys so
that's just an experiment we'll see how that goes
and so yeah so it has anybody else experimented with the hashtags and get
not see the the thing is and this is the same way with Google podcasts this is
where we have to step back and say okay how does this tool help me alright
so having a hashtag that nobody is looking for like for example on
Instagram I use the hashtag Eileen Graham right we're doing all this
talking about hashtags and Tisha's in here today okay but Eileen Graham that's
my hashtag nobody else is gonna use it cuz the way I spell my name
io e ane right but it's not bringing me any there's nobody searching for Eileen
Graham that's just my hashtag I like using it cuz I like it
alright cuz it's all it's close to Instagram so it's Eileen Graham am I
going to try to use that hashtag here on YouTube no that's always sad because
YouTube is only gonna count three up how about two fingers three of
your hashtags I don't know why they pick three they just picked the numbers it's
like pick a number and you know let's say three I don't know they could have
said four they could have said two but they said three okay sounds reasonable
all right but if people aren't finding you when they search like I use
podcasting now because this video is live maybe for the next half an hour or
so after I end the video cuz you know I gotta go in here and edit because you
saw that it wasn't working right my descriptions didn't get filled in for
some reason I'm not gonna stress about it but maybe for half an hour or an hour
or even 12 hours when you search podcasting you might find my video maybe
six months from now there's gonna be so many podcasting videos out ahead of mine
even my own some of my own videos might be ahead of mine so what good did that
do me well for some my old videos it does to
me yeah but if they don't you know like say PET film puts out a whole bunch of
videos and and the folks from Lipson put out a bunch of videos and if folks from
blueberry put out a bunch of videos they have a little bit more weight in that
area of podcasting I'm just using them as example I don't know because I'm not
searching for it right now hello Bertram j.7 hi Bertram how are you
not sure with j7 means but howdy and you know so the key is not just to have a
hashtag but to have a hashtag that people are actually searching for that
you can serve up to them the results that they're looking for because you
know watch time is still important so if they if your hash tagging something and
people come to your video and you're like i watching that
and they leave that's only gonna hurt you so and I'm not just talking about
YouTube I'm just saying that for any anything that's being searched if I
searched on Google or YouTube it's it's kind of going to hurt you if people
don't find what they're looking for when they come across your content so even on
Instagram your hash tagging you know like years ago when hashtags first
became popular or an Instagram they used to say use these hashtags actually
Beauty your name is be hashtag beauty hashtag love hash you know and it's like
well everybody was using those hashtags everybody people that weren't even
talking about beauty was using you and love because it was popular and and to
the point where Instagram literally banned hashtags like you can't hash tag
Instagram they stop that from working
because everybody was hash tagging Instagram so you have to have you have
to be strategic now my daughter is doing Philly real estate that might be great
hashtag for her because the people that are searching for Philly real estate or
people who really want Philly real estate they're gonna get exactly what
they want and it's a really targeted hashtag you see what I'm saying so I'm
using podcasting I've got a lot of videos on podcasting and may do well
with that I've also got a lot of videos on live
streaming most people think about gamers and so forth when they think about life
streaming so that may or may not do well for me I will have to see and my friend
mr. I'm sorry fryer fryer wait in the house I like hashed
I guess tags are okay too I don't know the difference yet exactly this is what
I'm on my soapbox for um I'm actually on my soapbox right now fryer way what's
the day going difference why would you two come out and tell us that tags are
not that important and then in the next within the same week come out and say
start using hashtags three hashtags will show why what's what is the difference
why can't y'all just understand it from my tag without the pounce on being in
front of it so I you know I I'm not that excited about hashtags because like I
said years ago everybody could see each other's tags on their videos and then
YouTube figured out that people were stuffing sort of keyword stuffing their
videos with irrelevant tags this when I say back in the day we're talking maybe
four or five years ago maybe four years ago okay so they hid the tags now
they're taking hash tags and saying we're going to put them right up at the
top of your video so I don't know what's changed in my head nothing really has
changed I don't if I never thought they should have hid tags I mean the same
people that tried to beat the system back four years ago unless their
accounts are going are going to be the same people or the same type of people
or the same mindset of person that was trying to beat the system with
irrelevant tags before is going to try to beat the system with irrelevant tags
now now maybe YouTube has gotten more sophisticated and they're better at
figuring out who's using the wrong kind of hashtags
I don't know that remains to be seen but I predict that is gonna go bad before it
gets good only because people always like abusing that kind of stuff
and you know and if they find if they if people think that oh my god I can get
more views on YouTube by saying hashtag love boy a hashtag whatever is the
trending topic of the day I don't know it could be I'm not gonna say these
words because I don't want anybody think that this is what I'm talking about
so I'm not even going to say the words okay but whatever is trending let's just
go over to YouTube's trending tab let's just see what's trending here and let's
just see and if I forgot to give you the link to this information about hashtags
there's that link again because I'm going to come off of that tab right now
so I'm gonna make sure I post that link at a chat before I go away all right so
I'm gonna go over to the trending tab we'll see what's trending instead of me
just making up crazy scenarios let's go over here and see if anything on this
trending tab I like to get things set up before I share the screen I right off
the top of right off the top I don't see any hashtags on the trending tab but
maybe when I scroll down I will here we go
so DJ Cali came out with a video of course that's gonna be up at the top
here let's just scroll down to something okay something about scary horror
stories okay if you're really doing a horror story that's gonna be good to
maybe to use that hashtag horror I don't know this person doesn't seem to be
using the hashtag let's just quickly see what Beauty says Here I am still doing a
trial with it both the hashtag and the keywords - yeah we're all gonna be doing
trials yes because you know there's no guidance from YouTube of course you can
see people's tags if you have to buddy right that's why I - that's why it's
important to have to buddy because you can see people's tags why YouTube hid
the tags and now they're making them underneath your title that's what I'm
confused about Pat I'm amazed to see words like to be and
is being used as tags obviously more people need to learn how to use them
yeah well you know this is why it makes sense that they are not that important
because most people don't know how to use them but YouTube is saying hey we're
going to show you tags now all right I'm just going to scroll down until we start
seeing some hashtags because right now I haven't seen any and I don't know for if
I don't see them when I'm in the search and I have to literally click on the
video let's click on a video that I think may have tags mm-hmm I don't see
any all right let's do it this way I'm gonna search for podcasting the
podcasting hashtag this is the one that I would definitely like to see myself
ranking for here now I don't see it even with my vid IQ tool I don't see that
here's my friend ray Ortega I don't see that he's using hashtags
that's right hashtag Pat wait I got too many things on the screen here that's
right oh fryer you're just going hashtag happy at the end
we do have trending sdcc sdcc 2018 and Comic Con oh great beauty I missed that
so how about this how about I put in the podcast movement hashtag ah it even
pre-fills probably because YouTube knows up in searching for that okay and don't
see that these people are using that hashtag oh is this the one where I was
under no this is another one this is what I was talking about Chris Karen my
friend from the podcast engineer engineering school remember I said I
went out of my comfort zone I'm to hang out with Chris Karen and it was
the same night the see this is oh here it is the meetup in the studio yeah
fantastic that this video and you're gonna see me in here right I'm kind of
yeah I'm kind of getting off topic here just love the fact that I am showing up
for a podcast movement even if it is in someone else's video if you can see me
here in the back crack it's my friend and this is me do I look like I'm
stepping out of the comfort zone on this video
wait Here I am no I don't look like I'm stepping out of my comfort zone to I and
oh shout out to my friend Alfredo tickle Oh Alfredo was the only person to come
into the chat and Chris was streaming to multiple platforms using restreamed I oh
he was streaming on twitch and YouTube and mixer and some other oh he streamed
on everything that you can stream on from restreamed io except Facebook uh so
he was streaming on our bunch of platforms and we have one person coming
to the chat and that was my friend Alfredo tickle also shout-out to Alfredo
tickle oh that made me feel good that it was like my friend who came into the
chat
alright so beauty said oh I don't know how the burger show got that hyperlink
hmm I missed the burger show sorry oh I guess that's a hyperlink that you were
talking about the one that you mentioned earlier and you can't use the hashtags
and a title and be hyperlinked where they want you to well you know this is
it's confusing like I said because clearly it says on this page use
hashtags for video search and it says that you can you can use them in the
title use hash add hashtags to your videos find the steps to upload a video
ok no forget that you uh-uh tat tags in the title and
description will be hyperlinked this is coming from YouTube I you know I'm not I
haven't tested this guys and I probably won't okay and here's examples they have
hash tag and a hash tag example now why they use that I don't know cuz they
don't really want anybody to put that in their title why didn't they use example
and I guess there's probably somebody right now on YouTube searching for a
hash tag example Oh
so there's oh okay be sure guys that you actually read their policies okay and
let's do that now let's do our due diligence cuz I don't want anybody
walking away I Lisa told me to use that thing no I'm not telling you to use hash
tags I'm saying this is what they're talking about here no spaces hash tags
don't contain any spaces if you want to have two words in a hash tag you join
them together two words and two words so of course they're also case they're not
case sensitive over tagging don't add too many tags in a single video the more
tags you add to a video the less relevant they become for users who are
searching if a video has more than 15 tags will ignore all hash tags on that
video now see I heard three so I now I'm like how did it get up to 15 I don't
know and I gotta be honest with you guys I don't plan on using hat a hashtag
strategy until ok today is July the 29th let's give it the month of August before
I'm not saying that I won't use the podcasting hash tag and I'll probably
use the podcast movement 18 p.m. 18 hash tag on this particular video but for me
to like sit down and try to formulate a strategy for hash tags let's wait until
the dust settles cuz it's not clear it's not clear
I mean if tags aren't important wire hashtags important I'm suing him ACTU
that so let's see the fryer way says Oh what was anchor doing that prompted you
to give them some props I missed that part
okay anchor has announced a let me scroll back up in my notes here they
have introduced the anchor podcast lab that's number one and the anchor podcast
lab is a place where you can go a physical recording space in New York
City for anyone to make a podcast anyone don't have to be hosted on anchor
professional microphones of the sound it's a professional studio and all you
have to do is get to New York I mean they're not gonna you know pay for you
to come out there but if you happen to be in New York I guess you need to make
reservations I don't know how that's working okay but you can use anchors
professional recording studio to record an episode of your podcasts and I guess
if you're in New York you can use it to record more than one episode you know
and I depending upon demand and all that I guess they'll have a schedule I'm not
sure right they they haven't got to that point yet they had just announced it of
the day before of this talk Michael gave his talk at pod casts movement and I
give them credit one of the beautiful things that I love about this
frier wait is that I'll see anybody else doing it I don't see none of it I don't
see lips and darkness I don't see blueberry doing this I don't see by
being doing this I don't see Spreaker doing it and I would love love love for
any of them to prove me wrong step up to the plate and prove me wrong so
meanwhile this is the guy Michael McMahon oh who said to me something else
that I have not heard many people say or many people in a podcasting space and
two simple words thank you yes Michael said thank you goes a long way and he
also said that if it wasn't for as he said it's podcasters like you that make
us what we are and yes I got a little waterworks there when he said that cuz I
said to myself now none of these other folks I said that to me ran through my
head and maybe somebody else has thanked me but for some reason it touched me
when he said that and I felt like no one else has ever said that to me for all I
do in the pan we're not saying I don't mean you guys you guys always think of
me yeah it was cool it was really cool Pat and you know they're gonna be
releasing their own podcast it's gonna be the two founders of anchor Michael
and near are gonna have a podcast called co-founders and hence in other words
they set the studio up so they could record their podcast and then it dawned
on them duh why should we just hauled the studio for ourselves
like I said I don't see nobody else doing it anybody else doing it let me
know cuz I could be wrong I mean I can't catch everything that goes on right hey
fry ray sorry for the late response i'm working on my community paper while
listening how dare you multitask i should have your undivided attention pat
you know i'm just kidding girl you work on that paper honey and
beauty set anchor has a simple tight form to apply for the lab yeah and i
don't think it's an application i think it's just for you to get your slot your
time slot it's not like they're gonna say oh no you can't
do it they just want to have it all scheduled yeah mm-hmm
type 4 yes yes yes uh-huh they're also last but not least there's a lot of
stuff that they did but last but not least they will be releasing their
monetization a schedule their monetization plan their business model
that everybody in a podcasting space is so down on them about soon like for
example I heard one of the very popular podcasting hosts who I follow and I have
a lot of respect for say that anchor speech was a pitch fest well hat if
anchor or if Michael at one point said you should be podcasting on anchor I
would agree but he never said that he gave examples of people who are
podcasting on anchor and guess what in case y'all forgot anchor Shree yeah it's
free so as to me it's kind of hard to be a pitch fest for a free platform I I
don't know maybe I'm missing it you know I was if I was in my warm and fuzzy mood
and like I said I want to see anchor when so anybody who wants to set me
straight go ahead set me straight I love it I love the conversation to anchor
change their policy about owning all the content they did not change their policy
they clarified their policy and there was a lot of discussion around it and
this is where people said it was a train wreck no was not a train wreck
Michael clarified their Terms of Service they've updated their Terms of Service
with the line just to make sure in case any of the lingo or the legal
mumbo-jumbo or jargon get you confused the the thing
that they add it was
your content belongs to you anchor does not own your content and you
know what I'm gonna be exact because I'm gonna go to the anchor TOS they added
one specific line in there but he also clarified why there's other things in
there so you can find this at anchor dot F M slash TOS I'll give you the link
okay and we'll take a look at it and I'll show you exactly what I mean okay
we're gonna scroll down to the part that he added in here license grant okay
license grant let's make sure we're only looking at the anchors Terms of Service
here and we're gonna zoom in cuz I think this is important and I'm so glad you
brought it up and in fact he said the same thing when Karen it was a very
popular podcaster asked the question about Terms of Service cuz he actually
covered it in his talk but then the question came up and so he repeated what
he had already says license grant you retain all of your ownership rights in
your User Content okay now there's more to it and at some point they talk about
derivative works and I don't know where that is and that's why I'm not just
green sharing that anymore somewhere in this talks about anchor
being able to create derivative works so here's what that means you know you can
create an anchor video you know how you can make a video from your podcast
that's why it says derivative works that's one of the derivative works the
other derivative work is let me see what Patricia said cuz I know she has
something good to say people get mad when they're not on the one up there on
stage nevermind
well in this case the folks that were a little mad are other presenters and
other podcasts hoes no I think they're a little mad because anchors free and
they're not yeah that's well I think they're mad about that's just my opinion
cuz I can't speak for nobody else I can only speak for miss Eileen speaks that's
why this YouTube channel is called miss Eileen speaks cuz I'm speaking I don't
know who's gonna be listening I know y'all listen to notepad is here and
beauty is here and fryer waiters here I don't know if ankle pole might be still
here anybody else is here go ahead and say hi in the chat even if you're
listening and multitasking Yankees he was here earlier I'm scrolling back in X
s web radio is here the nightbot is here and this Rosales my hashtag
Thank You Tish for being here my love
everybody say hi to Tish okay here we go yay yay yay Tisha's here yay yay yay
alright so the other reason why Ankur talks about derivative works and about
other users being able to reproduce your content it's because as anyone who uses
the platform would know there's a thing called messaging they used to call it
call ins but now it's called messages so within
the app I don't have to send people to my speak pipe I don't have to send
people to a phone number they can leave me messages within the app and then I
can add those messages onto my podcast and I would not be able to do that if I
wasn't granted the license to do that so if anyone ever calls in to another show
or leaves a message for another show you have granted them the right to air
your message on their podcast and this is why anchors terms are different than
other podcasts because other podcasts hosts all have that feature and this is
one of the reasons why I liked anchor from very beginning when they started
using podcasting back in anchor 2.0 we're up to anchor 3.0 now but in anchor
2.0 is when they started letting us call into each other stations and this is
what I like because you guys know I have an unusual schedule I'm not one of those
people that say can we have an interview Tuesday at 2 o'clock
Hecky no cuz I'm at work oh what's a good time for you 3:00 a.m. and nobody's
going to go for that right okay hey so this is why I liked anchor this is why I
used to love blab alright because any time when it's convenient for me I could
go on have conversation or somebody can leave me a message one anchor and
whenever I can whenever it's convenient for miss Eileen speaks I can go in there
and degrade that into my podcast which I cannot do with any of these other
platforms I mean it is what it is you're up at 3 a.m. I know Tish yep so
so guys you know that's just do a quick recap of everything that I cover here
and you'll see it actually on the the banner
oh you tube thumbnail Facebook YouTube anchor twitch and Google podcasts are
what I cover today and you know I talked about anchor and
the stuff that we just talked about so I'm not gonna go over that again I guess
I need to get anchoring yeah yeah fry wait get on over there and get to
anchoring twitch I talked about the creator camp most of you guys know that
but you'll make sure to watch your replay okay I talked about the twitch
creator camp which i think is absolutely amazing that they are now work
concerning themselves with educating people because they know they've made so
many changes and this is what happens you know these platforms like even
though twitch we might think oh twitch has been around for years but yeah but
they've been sort of experimenting with what really works with audiences and so
forth so now that they've made so many changes to the platform and it's matured
so to speak now they're ready to teach people how to use it because they know
they're not gonna be making changes every five minutes and my boy reg is in
the house the coffee black show can I have an interview on anchor at 2:00 p.m.
I'm gonna give you a spanking yes you can have an interview at 2:00 p.m.
um I'm not gonna say what day though on February the 31st no but reg we can't
get together and do I record with friends on anchor but we can talk or
Twitter or something to work out a schedule we can do that sure no problem
okay so then anchor twitch okay google podcast I gave you guys all the details
about google podcasts and how you can find your google podcasts toolkit all
right I gave you the link to that and all the ways to make sure now of course
if you're an anchor you don't have to worry about it you know you're already
all straight with Google podcasts and now reg wants to laugh about his silly
comment about the 2:00 p.m. interview then we also talked about Facebook watch
party which i think is a dud but you know i love for them to prove prove me
wrong and we talked about the youtube confusion over tags aka hashtags AKA
what that act before we leave let's go back over here and see if we find some
hashtags because we never did see any hashtags in action for real for real
let's see if even though I said okay here's somebody with some hashtags okay
so yeah those look a little different and I'm
not sure who's showing me these hashtags alright so I assess search for p.m. one
eight which is the podcast movement official hashtag right and then I ran
into this video here which is irrelevant I just want y'all to know that I don't
know why p.m. 18 or maybe they used p.m. 18 for something totally different which
doesn't make sense because this video is from two years ago and has 14 views and
it you know they can't possibly be talking about podcast movement because
as you can see it's a hockey video so you know that but like I mentioned
earlier for those of you just got here late there was some podcast movement
things that came up in addition to my friend Chris Karen from the podcast
engineering show and if anybody wants to get an idea of all the vendors that were
a podcast mover oh and by the way any of my patrons who are in the room this
morning I did a patron only video describing or sharing with you some
coupons that they gave out to us okay one of those coupons expires on Tuesday
so be sure to watch that video I don't want any of those coupons to expire for
you if it was one that you they were interested in so I gave away
some free freebie coupons and I gave away some coupons for things that are
related to podcasting as well as others that are also related to other things
and really quickly let me just share with everyone even though you know my my
patrons get special treatment treatment treatment huh I'm gonna go over to
Twitter and find this contest which I already posts it over to some of my
Facebook friends but I think it will benefit all those guys of you who are
here because my live stream Watchers get their special treatment too and let's
find that coop I mean contest actually I probably need to go over to Facebook to
find that contest so sorry I see somebody messaged me on Facebook
Twitter hope it wasn't one of you guys trying to tell me something about the
stream cuz okay a chance to win some recording gear and this is sponsored by
rev.com as well as my friends over one pod being a bleep ha being that's the
one yeah you come when you come in transcriptions hours of transcriptions
from rev.com you can win pie bean hosting you can win some time with my
friend chris current at the podcast engineering school resonate recordings i
forget what they give you I think maybe they give you some background music I'm
not sure Samsung which is microphone company let's scroll down and see what
this resonate recording oh I'm sorry I didn't I'm not screen sharing let me do
that real quick okay I put that link in the chat here Facebook a lot I'm sorry
rev PI bean podcast engineering school resonate recording Samsung and social
media rescue so resonate recordings gives you Oh cover art these guys are
intro and outro music and post-production for one episode and
a teaser trailer ok so you have 15 days to answer that contest ladies and gents
alright so I gave some goodies I gave special goodies for my patrons I've
shared this one over and working focus
and guess what I didn't run out yet I have more stuff that I will be revealing
in future videos or on Twitter or on Instagram so you just got stay tuned you
just got to keep following me cuz I got the goods for y'all
and with that said ladies and gents if there's no more questions
I don't see any questions there and but you guys know you can always reach me
via email at eileen darlink slash contact one more time Eileen dot link
slash contact that I leon1974
in case you're not on anchor with that I'm going to bid you adieu and tell you
to have a wonderful week ahead you're welcome my dear Patricia and I hope that
you're having your show today or very soon because we love to hear
Patricia show and for anybody who is not following Durham skywriter especially if
you're in the raleigh-durham area of North Carolina you definitely want to
follow Patricia Amerie and if you're interested in
Bitcoin you want to follow the beauty bubble if you need some inspiration
you're gonna follow frier way if you want to know what's happening
in the world of taste testings and all these different beverages they have out
here you're gonna want to follow my ball red 1167 also known as coffee black and
you can find him on Twitter under so many different handles I can't remember
them all but one of them is the coffee black show okay guys and gals peace I
love you for free


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